Driving cost savings and enhancing CX with digital solutions for automotive brands

The automotive industry is transforming rapidly as brands navigate complex challenges. High operational costs often put companies at a standstill, and when combined with inflation and evolving consumer expectations, they push mobility providers to seek more cost-effective solutions without sacrificing quality.

Furthermore, for automotive brands operating globally, handling fluctuating customer service demands in multiple languages, especially for low-volume interactions, can be daunting. Offering 24/7 native language support for smaller markets is often considered resource-heavy and unsustainable.

These challenges call for innovative, AI-powered solutions that tackle industry pain points and unlock new opportunities for improved efficiency and operations. Embracing scalable digital and AI-driven services is the key to driving transformative change and staying ahead in today’s competitive landscape.

Key Digital Solutions for Automotive Success

Efficient, scalable, and customer-centric tools can revolutionize how automotive brands manage operations and engage with customers. By leveraging a suite of digital solutions and AI-powered tools, mobility providers can scale their services, ensure consistent quality, and provide enhanced multilingual, 24/7 support.

With more customers expecting immediate and real-time service, a solution that stands out is Smart Virtual Assistant (SVA), a remote support platform that bridges the visual communication gap between customers and customer service agents. For something as complicated as a car’s interface, the customer service agent must be able to visually examine the vehicle to make an appropriate diagnosis and recommendation. SVA enables customers to receive real-time assistance and solutions using smartphones.

SVA assists our TP experts in enhancing CX, allowing customers to show, not just tell, their technical issues and receive the help they need. With TP SVA, customer satisfaction scores are higher (98% with SVA vs. 96% without). Customers also get quick solutions, only needing one contact to resolve their issues.

TP SVA enables our teams to deliver highly effective support services such as troubleshooting, identification of serial or product numbers, proof of purchase, verification of a product’s condition, virtual showrooms, and online buying experience.

Another digital innovation that can enhance operations and improve the CX of automotive brands is Mail2Summary (M2S). This gen AI-powered solution can summarize a customer’s email while helping customer service agents respond and formulate a complete answer in any chosen language. After implementing the solution, a client was able to improve productivity, increase customer satisfaction, and reduce the average handling time by 15%, resulting in significant cost savings.

Interaction analytics continue to provide accurate, actionable insights that play a pivotal role in understanding customer behavior and buying patterns. TP Interact, TP’s interaction analytics tool, leverages AI and machine learning to analyze customer interactions. By integrating TP Interact, mobility providers can access near real-time insights and feedback opportunities for customer service teams to improve CX and sales conversion as well as productivity, quality, and accuracy.

Finally, translation services can address the need for multilingual, round-the-clock support for markets with low volumes that still require native language support. TP’s Voice2Voice (V2V) solution provides the highest quality of interpretation, translation, and localization services across all industries and markets.

Reap the Benefits of Integrating Automation and AI-driven Solutions 

Beyond solving immediate challenges, TP’s digital solutions offer broader benefits for automotive brands, such as:

1. Cost Savings at Scale: By leveraging AI-driven tools like M2S and V2V, operational costs can be reduced without compromising service quality. Automated translation solutions can help efficiently manage CX operations for multiple markets and hard-to-source/rare languages.
   
   
2. Enhanced Efficiency and Productivity: Digital solutions like SVA and TP Interact can speed up resolutions, improve first-contact resolution rates, and provide actionable insights that elevate productivity across customer service teams. 
   
   
3. Delivering Superior Customer Experiences: With 24/7 multilingual support and tools like SVA and V2V, automotive brands can meet customers where they are—offering personalized, round-the-clock support and driving loyalty. 
   
   
4. Scalability in Low-Volume Markets: Even in smaller regions with unique automotive support or service needs, tools like V2V can provide outstanding service without requiring many resources. 

Accelerate with TP Today

To stay competitive, mobility providers must seek cost-effective solutions that maintain uncompromised quality while leveraging advanced technologies like automation, AI, and data-driven insights to streamline operations and enhance customer experiences. Flexibility is key, as brands must adapt swiftly to changing market demands and operational landscapes. By proactively embracing innovation and efficiency, brands can position themselves to survive—and thrive—in this dynamic environment.

As a global leader, TP delivers a competitive edge for by combining our unique standards of process excellence with empathetic, high-touch support augmented by cutting-edge technology and our domain expertise. Our digital solutions empower automotive brands to stay competitive by improving cost savings, enhancing efficiency, and delivering top-tier CX. 

Explore more ways TP is reshaping customer engagement strategies and sales for innovative mobility providers. Click here to read our blog.